Generated by Rank Math SEO, this is an llms.txt file designed to help LLMs better understand and index this website. # MAISON D'IDÉE Prague: Packaging & Branding Agency - Prague, Bratislava ## Sitemaps [XML Sitemap](https://www.maisondidee.com/sitemap_index.xml): Includes all crawlable and indexable pages. ## Posts - [How We Became One of the Leading Packaging Agencies in the Czech Republic and Slovakia](https://www.maisondidee.com/blog/how-we-became-one-of-the-leading-packaging-agencies-in-the-czech-republic-and-slovakia/): It has been more than twelve, perhaps even thirteen years since we decided to build a packaging-focused advertising agency in Prague. Looking back, there was no grand plan to “conquer the market.” It was simply an ambition to do things well and to do them for the long term.Our very first client is still with us today. A company from our hometown of Zvolen that processes spices. We started modestly — with two, maybe three products. Paprika. Nothing that would suggest we would one day be managing hundreds of SKUs.Today, we take care of more than 300 SKUs that are a regular part of supermarket shelves across Slovakia and increasingly across the Czech Republic as well. And for me, the most interesting part is not the number itself, but the time behind it. More than a decade of cooperation. And I sincerely believe we have another decade ahead of us.That is how we think. - [Packaging redesign of a family legacy. When an FMCG brand needs to grow, but must not lose itself](https://www.maisondidee.com/blog/packaging-redesign-of-a-family-legacy-when-an-fmcg-brand-needs-to-grow-but-must-not-lose-itself/): There are projects you simply do. And then there are projects you approach with a bit of held breath. Redesigning a large, well-established brand clearly belongs to the latter category. - [Designing Refreshment: How We Helped Shape Slovakia’s Beverage Packaging Landscape](https://www.maisondidee.com/blog/designing-refreshment-how-we-helped-shape-slovakias-beverage-packaging-landscape/): For the Fatra 6-pack, we didn’t just create a sleeve — we designed a complete 3D graphics campaign key visual. The visuals were carefully tuned to match the technical constraints of printing, ensuring seamless color reproduction and precision. The result is a striking, shelf-ready pack that balances eye-catching branding with production efficiency, enhancing both visual impact and practicality for consumers. - [Beyond Creative Briefs: Partnerships That Work](https://www.maisondidee.com/blog/beyond-creative-briefs-partnerships-that-work/): What do we enjoy most about our work? The fact that we are constantly meeting new people, companies, and brands. Every day, they are different, more interesting, bigger, bolder, and more demanding.Thanks to them, we never grow old—at least not mentally. Every new project teaches us something new, pushes us forward, inspires us, and forces us to think differently. - [How to replace chaos with a system that protects us](https://www.maisondidee.com/blog/how-to-replace-chaos-with-a-system-that-protects-us/): You wouldn't believe how many processes such a small company actually has.When you look at it from the outside, MAISON D'IDÉE may seem like a group of people who create designs, come up with campaigns, take photos, draw, pack, and move on.But in reality, there are a huge number of steps, checks, decisions, and responsibilities that have to fall into place for the result to look the way it should. - [Do you want to do marketing, or just have a job?](https://www.maisondidee.com/blog/do-you-want-to-do-marketing-or-just-have-a-job/): Every day, the strongest brands on the market entrust us with their products. Brands that are part of the lives of millions of people, brands that are on shelves, in refrigerators, bathrooms, bags, and on screens.
In meeting rooms from Paris to Prague, Sofia, Bratislava, and Dubai, there are entire teams of people who approve our designs. And you, as an account manager, will be the one who holds everything together. The one who stands between the idea and reality.
And all these people, all these teams and brands, will see the results of your work. The question is: are you ready for it? - [We have been providing creative services for Bageterie Boulevard brand communication for a long time.](https://www.maisondidee.com/blog/we-have-been-providing-creative-services-for-bageterie-boulevard-brand-communication-for-a-long-time/): For Bageterie Boulevard, we create creative communication concepts, campaigns, outdoor visuals, digital banners, packaging, as well as website and mobile app designs. Our collaboration is always tailored to seasonal offers and the current needs of the brand, with an emphasis on a consistent identity and clear communication. We are proud to be part of their long-term development. - [Packaging as a strategic tool for brands](https://www.maisondidee.com/blog/packaging-as-a-strategic-tool-for-brands/): Packaging design of raw, vegan and protein bars - [How can press supervision for packaging help you?](https://www.maisondidee.com/blog/how-can-press-supervision-for-packaging-help-you/): Which printing technology will be best for a particular packaging design? Which material to choose for a given print? Will the effect you like work on the packaging? Will the printer actually print what we have available as print data? And under what conditions and at what price? Is such packaging worth it? - [Pinterest and its hidden potential for the company](https://www.maisondidee.com/blog/pinterest-and-its-hidden-potential-for-the-company/): We have reached position when the presence of online tools in marketing is a necessity. Social networks have brought a new way of customer communication with the brand. They can suddenly get much closer to you, communicate faster and directly, so you can create  much stronger relationship with them.The customer becomes more loyal, you increase your brand awareness and your site generates much more visits. - [About the packaging strategy, the need for an e-shop for manufacturers, the (non) originality of packaging design](https://www.maisondidee.com/blog/about-the-packaging-strategy-the-need-for-an-e-shop-for-manufacturers-the-non-originality-of-packaging-design/): One of the most common questions that agencies ask their clients is why? and who is it for? (who is the target group). Questions that come to mind for many people and are usually answered in briefs in larger corporations (which are otherwise unbelievably soaked - hat down in front of our clients), seem bizarre in small and medium-sized companies. Why do we need to know the answer to these things, even when we are dealing with packaging that is seemingly a stand-alone branding instrument? Why is it an essential rivalry as in communication concepts, if not more? - [Who to talk to about design, the brand, communication with Igor Lúčanský, co-founder of MAISON D’IDÉE](https://www.maisondidee.com/blog/who-to-talk-to-about-design-the-brand-communication-with-igor-lucansky-co-founder-of-maison-didee/): In our industry, to most complicates client is us. When we design our own campaigns, whether for MAISON D’IDÉE Prague or MAISON DIGITAL, promos, advertisements, we suffer the most. We can't decide how we want things to be very often and sometimes we say we should hire competitors to work it out for us. However, that’s one of the reason why I understand all clients more, and especially small, medium or family businesses, where these decisions are made on a daily basis. ## Pages - [Privacy policy](https://www.maisondidee.com/privacy-policy/) - [FAQ](https://www.maisondidee.com/faq/) - [Erasmus](https://www.maisondidee.com/erasmus/) - [New](https://www.maisondidee.com/new/) - [Work](https://www.maisondidee.com/work/) - [Our services](https://www.maisondidee.com/our-services/) - [General Terms and Conditions](https://www.maisondidee.com/general-terms-and-conditions/) - [Packaging](https://www.maisondidee.com/packaging/) - [Branding](https://www.maisondidee.com/branding/) - [Packaging design](https://www.maisondidee.com/packaging-design/) - [Blog](https://www.maisondidee.com/blog/) - [Campaigns](https://www.maisondidee.com/campaigns/) - [The Agency](https://www.maisondidee.com/the-agency/) - [Cookie Policy](https://www.maisondidee.com/cookies/) - [Photography](https://www.maisondidee.com/photography/) - [Webdesign](https://www.maisondidee.com/webdesign/) - [MAISON D’IDÉE – Packaging & Branding Agency – Prague, Bratislava](https://www.maisondidee.com/) - [Contact](https://www.maisondidee.com/contact/) ## Portfolio - [Premium packaging design for CBG face cream for Konopná Farma Liptov](https://www.maisondidee.com/portfolio/premium-packaging-design-for-cbg-face-cream-for-konopna-farma-liptov/) - [Packaging design for Budiš functional waters](https://www.maisondidee.com/portfolio/packaging-design-for-budis-functional-waters/) - [Packaging design for dishwasher cleaning tabs – Milit product line](https://www.maisondidee.com/portfolio/packaging-design-for-dishwasher-cleaning-tabs-milit-product-line/) - [Branding and packaging design of laundry detergents and gels DerWaschKeiser for the German market](https://www.maisondidee.com/portfolio/branding-and-packaging-design-of-laundry-detergents-and-gels-derwaschkeiser-for-the-german-market/) - [New packaging print design for the BBBox by Bageterie Boulevard](https://www.maisondidee.com/portfolio/new-packaging-print-design-for-the-bbbox-by-bageterie-boulevard/) - [Packaging design for CBD balm for Konopná Farma Liptov](https://www.maisondidee.com/portfolio/packaging-design-for-cbd-balm-for-konopna-farma-liptov/) - [Packaging design for the Moravian bakery Kulhánek & Drápal](https://www.maisondidee.com/portfolio/packaging-design-for-the-moravian-bakery-kulhanek-drapal/) - [Creation of the complete Lipty brand concept – naming, branding, and packaging](https://www.maisondidee.com/portfolio/creation-of-the-complete-lipty-brand-concept-naming-branding-and-packaging/) - [LyoFru Doypack Design for Lyophilized Fruit Snacks](https://www.maisondidee.com/portfolio/lyofru-doypack-design-for-lyophilized-fruit-snacks/) - [Dobrota Redesign – modern packaging and strong branding for Mäspoma](https://www.maisondidee.com/portfolio/dobrota-redesign-modern-packaging-and-strong-branding-for-maspoma/) - [Global Graphic Design Service for Giti Tires Germany](https://www.maisondidee.com/portfolio/global-graphic-design-service-for-giti-tires-germany/) - [For Lycée Français de Prague, we activate parents consistently – and with results](https://www.maisondidee.com/portfolio/for-lycee-francais-de-prague-we-activate-parents-consistently-and-with-results/) - [Packaging for Gingerbread Products that Connects Tradition with a Contemporary Expression](https://www.maisondidee.com/portfolio/packaging-for-gingerbread-products-that-connects-tradition-with-a-contemporary-expression/) - [Packaging Design with Floral Illustration For Liquid Soaps](https://www.maisondidee.com/portfolio/packaging-design-with-floral-illustration-for-liquid-soaps/) - [Packaging and brand system designed to unify a wide B2B cleaning portfolio](https://www.maisondidee.com/portfolio/packaging-and-brand-system-designed-to-unify-a-wide-b2b-cleaning-portfolio/) - [Packaging Design That Powers Everyday Household Cleaning Products](https://www.maisondidee.com/portfolio/packaging-design-that-powers-everyday-household-cleaning-products/) - [Graphic design and production of printed materials for Bageterie Boulevard](https://www.maisondidee.com/portfolio/graphic-design-and-production-of-printed-materials-for-bageterie-boulevard/) - [Creative communication and packaging for the Bageterie Boulevard × Wolt collaboration](https://www.maisondidee.com/portfolio/creative-communication-and-packaging-for-the-bageterie-boulevard-x-wolt-collaboration/) - [Illustrated seasonal splash screen design for the Bageterie Boulevard food delivery app](https://www.maisondidee.com/portfolio/illustrated-seasonal-splash-screen-design-for-the-bageterie-boulevard-food-delivery-app/) - [Design of in-store signage for QR code usage in restaurants](https://www.maisondidee.com/portfolio/design-of-in-store-signage-for-qr-code-usage-in-restaurants/) - [Graphic design of a PowerPoint presentation for Bageterie Boulevard](https://www.maisondidee.com/portfolio/graphic-design-of-a-powerpoint-presentation-for-bageterie-boulevard/) - [Updated stationery as part of the Bageterie Boulevard corporate identity update](https://www.maisondidee.com/portfolio/updated-stationery-as-part-of-the-bageterie-boulevard-corporate-identity-update/) - [Creative communication campaign for Bageterie Boulevard with a teaser phase](https://www.maisondidee.com/portfolio/creative-communication-campaign-for-bageterie-boulevard-with-a-teaser-phase/) - [Packaging design for desserts at Bageterie Boulevard](https://www.maisondidee.com/portfolio/packaging-design-for-desserts-at-bageterie-boulevard/) - [Key visual of the campaign “End of the Plastic Era” for Bageterie Boulevard](https://www.maisondidee.com/portfolio/key-visual-of-the-campaign-end-of-the-plastic-era-for-bageterie-boulevard/) - [New graphic style and communication for the B2B product BB Box by Bageterie Boulevard](https://www.maisondidee.com/portfolio/new-graphic-style-and-communication-for-the-b2b-product-bb-box-by-bageterie-boulevard/) - [Communication design for the new Bageterie Boulevard food delivery app](https://www.maisondidee.com/portfolio/communication-design-for-the-new-bageterie-boulevard-food-delivery-app/) - [Food photography and packaging redesign for Président processed cheese.](https://www.maisondidee.com/portfolio/food-photography-and-packaging-redesign-for-president-processed-cheese/) - [Fatra Water Bottle Sixpack Sleeve Packaging with a Bold, Iconic Attitude](https://www.maisondidee.com/portfolio/fatra-water-bottle-sixpack-sleeve-packaging-with-a-bold-iconic-attitude/) - [Packaging design and branding for the Milit brand](https://www.maisondidee.com/portfolio/packaging-design-and-branding-for-the-milit-brand/) - [From Design to Development: Web Design for a Premium Private Clinic in Vienna](https://www.maisondidee.com/portfolio/from-design-to-development-web-design-for-a-premium-private-clinic-in-vienna/) - [Complete Communication Package for Tatranská Minerálka](https://www.maisondidee.com/portfolio/complete-communication-package-for-tatranska-mineralka/) - [Branding for Smart Dispensing Boxes](https://www.maisondidee.com/portfolio/branding-for-smart-dispensing-boxes/) - [Modern Packaging Design for Sexy Elephant Condoms](https://www.maisondidee.com/portfolio/modern-packaging-design-for-sexy-elephant-condoms/) - [Rebranding and Logo Design for the Agriculture Company Agroris](https://www.maisondidee.com/portfolio/rebranding-and-logo-design-for-the-agriculture-company-agroris/) - [Complete Identity for the Law Firm Mathison](https://www.maisondidee.com/portfolio/complete-identity-for-the-law-firm-mathison/) - [Simple yet Strong Branding for GQ Interim Solutions](https://www.maisondidee.com/portfolio/jednoduchy-no-silny-branding-pre-gq-interim-solutions/) - [Logo Redesign and Visual Identity for Moracell](https://www.maisondidee.com/portfolio/logo-redesign-and-visual-identity-for-moracell/) - [Branding, Identity and Web Design for car dealership.](https://www.maisondidee.com/portfolio/logo-design-and-visual-identity-for-mytrend/) - [Logo Design and Visual Identity for AMBROSIAS](https://www.maisondidee.com/portfolio/logo-design-and-visual-identity-for-ambrosias/) - [Logo, Identity and Web Design for Envirosource](https://www.maisondidee.com/portfolio/logo-design-and-visual-identity-for-envirosource/) - [Branding, packaging, and web design for Liptov Greens microgreens](https://www.maisondidee.com/portfolio/branding-packaging-and-web-design-for-liptov-greens-microgreens/) - [We developed the packaging including the shape of the PET bottle and labels for the functional drinks category, Gemerka Vitality and Immunity](https://www.maisondidee.com/portfolio/g-as-gemerka-design-that-crystal-clear-stands-out/) - [Packaging Design for Mäspoma – Dry Marinades](https://www.maisondidee.com/portfolio/packaging-design-for-maspoma-dry-marinades/) - [Key Visuals for Self-Service Displays and Interior Branding of the Pizza 360 Franchise in Prague](https://www.maisondidee.com/portfolio/new-key-visuals-for-self-service-communication-of-the-pizza-360-franchise-in-prague/) - [Packaging design for premium dietary supplements from natural sources](https://www.maisondidee.com/portfolio/packaging-design-for-premium-dietary-supplements-from-natural-sources/) - [Crafting Digital Luxury for Modern Hotel Web Design](https://www.maisondidee.com/portfolio/crafting-digital-luxury-for-modern-hotel-web-design/) - [From Chips to Salsas – Complete Packaging for Nuevo Progreso](https://www.maisondidee.com/portfolio/from-chips-to-salsas-complete-packaging-for-nuevo-progreso/) - [Minimalist packaging design for the cosmetic line of Konopná Farma Liptov](https://www.maisondidee.com/portfolio/minimalist-packaging-design-for-the-cosmetic-line-of-konopna-farma-liptov/) - [Packaging for a Small Coffee Series Utilizing 3D UV Embossing with Metallic Finishing and Digital Printing](https://www.maisondidee.com/portfolio/packaging-for-a-small-coffee-series-utilizing-3d-uv-embossing-with-metallic-finishing-and-digital-printing/) ## Tracks - [LFP](https://www.maisondidee.com/album/lfp/)