#maspoma #video #advertising #creative #campaign #byMAISON
We really enjoyed our latest advertisement for Mäspoma, a spice producer from Slovakia with strong presence in retail.
With the concept „Family Recipe“, we introduced brand Mäspoma for the first time to our customers with advertising spot using online media.
Our task was to increase brand awareness and get the brand ready for generation shift to the new target group.
We turned the creative concept „Family recipe“ into the video in cooperation with production agency Protos.
Straight from the first shot we had a lot of fun during the filming of the video. Excitement and humor of our concept was brought to all of our participants, who took a part on its production. We believe, that this feeling was transferred also to our audience and that is the reason, why we got so many positive reactions.
The ad communicates very gently and naturally a lovely approach of the brand to the relationship of son and mother, while he is slowly moving out of their home and starting a new life on his own. Love for cooking and its comedy image represents the value of brand Mäspoma. What is cooking all about, if not the people you care about the most?
What things have we created for Mäspoma?
It takes a lot of time and effort to create client’s trust, and we know that. After many years of cooperation, we know where the company is right now, but we can also feel and predict where it wants to go. We help brands to grow and to turn their visions into reality with all available sources.
In case of Mäspoma, family company from Zvolen, we redesigned more than 200 SKU, implemented B2B and B2C visual and managed web, e-shop and online campaigns.