The agriculture branch hides massive creative potential. Look how sophisticated and inspirative communication can be.
The client came to us with a new challenge: to create a new logo and identity for an agriculture company in Slovakia. We had to develop a brand identity that reflected their use of new technology, commitment to being a stable employer, family company environment and good business partner. The goal was to break the stereotype. Today’s agriculture is far from the cooperatives we know from the older generation and the movies.
We wanted to ensure that the new brand identity reflected the company’s commitment to being a stable employer and a leader in the industry. We achieved this by highlighting the company’s main specialities, where they use high-tech tools, drones, and other sophisticated technologies, cover all their activities and present as a reliable partner.
Our team developed a new logo with a heartwarming detail of a germinating plant to reflect the company’s agricultural roots. We created a complete brand identity that was implemented across all channels, including communication materials for internal and external purposes.
