With whom to talk about design, branding and communication

By | Marketing, Uncategorized

In our business, we are the most complicated client of ours. Often we cannot decide what we want and sometimes we say we should hire a competitor to resolve it for us. All the more, however, I understand clients, especially small, medium or family businesses, where these decisions are made on a daily basis. One of the first things we need to address across our projects is clear brand communication, benefits, services, product associations, emotions, etc. You’ll find countless posts and blogs about this. The worst part is, however, that…

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Implementing Corporate Identity for The First Time

By | Marketing

Implementing Corporate Identity for The First Time We come across this situation a lot in our business. There are many companies that grew from small to medium size in maybe 3 to 10 years, got successful and probably kept on growing, without implementing proper corporate identity to its communication. We understand that you were busy doing different stuff but slowly you realize that there is something missing to your company. Despite the fact that your business is successful, customers are loyal and everything goes better than planed, your communication materials…

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Watch how graphic artist creates an advertising visual

By | Branding & Identity, Obalový design, Reklama a kreatíva

This short video shows how graphic artist works with photographs when making a complex composition for an advert. See the basic arrangement, retouching and shading of raw photographs until they fit together in this wonderful and creative ad. We enjoy working on advertising campaigns so much, that when it comes to making one for our beloved coffee, we put our heart and soul into it.     Some details from the final composition Graphics for key visual are made in high resolution and focus on every smallest detail.   Packaging…

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